SEO & AI Consultant
I help ambitious businesses become impossible to ignore online.
Strategic SEO and AI consulting that turns organic search into your most predictable growth channel.
The Challenge
You've invested in SEO before. You've seen the audits, the keyword spreadsheets, the monthly reports that say traffic went up but revenue didn't move. You know search matters — you just haven't found someone who treats it like a business problem, not a technical checkbox.
Meanwhile, AI is reshaping how people find information, and most consultants are still optimising for a search landscape that's already changing. You need a partner who sees both the present and what's coming next.
What I Do
Services built around outcomes, not deliverables.
SEO Strategy & Execution
A clear, prioritised roadmap that connects search visibility to revenue. No busywork — every recommendation ties back to commercial impact.
AI Search Optimisation
Position your brand for the new search landscape. I help you appear in AI-generated answers, not just traditional results.
Technical SEO Auditing
Find and fix the structural issues silently costing you rankings. Detailed, actionable audits — not 200-page PDFs that gather dust.
Content Strategy
Know exactly what to publish, why, and in what order. Every content recommendation is grounded in search data and commercial intent.
Consulting & Advisory
Embedded strategic support for your team. I work alongside your marketing people to build internal SEO and AI capability that lasts.
How I Work
A process designed to move fast and stay focused.
Discovery
Understand the business
I start by understanding your revenue model, competitive landscape, and what 'winning' actually looks like for you. No generic questionnaires.
Strategy
Build the roadmap
A focused, prioritised plan that your team can actually execute. Clear milestones. Defined KPIs. No vanity metrics.
Execution
Do the work that moves numbers
Hands-on implementation support or strategic oversight — whatever your team needs. I stay close to the data and adapt fast.
Growth
Compound the results
SEO is a long game. I help you build systems that compound — so month 12 is dramatically better than month 1.
Results
The numbers do the talking.
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Average organic traffic growth within 12 months
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Additional revenue attributed to organic search for clients in 2024
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Brands trusted to deliver
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Years deep in search
"Paul transformed our approach to organic search. Within six months, we saw measurable revenue growth directly tied to his strategy."
— Client Name, Title, Company
"The rare consultant who genuinely understands both the technical and commercial sides. No fluff, just results."
— Client Name, Title, Company
About
Paul Clarke
I've spent over 15 years in the trenches of search — from the early days of link building through every major algorithm shift to today's AI-driven landscape. I've seen what works, what doesn't, and what's coming next.
I was one of the early voices on AI's impact on organic search, and I've been helping businesses adapt their strategies long before it became a conference buzzword. My approach is pragmatic and results-focused — I'm not interested in theory for theory's sake.
Based in Newcastle, I work with clients across the UK and globally. From ambitious startups to established enterprises, the brief is always the same: turn search into a predictable, compounding growth channel.
When I'm not buried in search data, you'll find me in the garage gym or arguing about music that peaked in the late '80s.
Read more about my approachLet's talk about what's possible.
I take on a limited number of clients to ensure every engagement gets the focus it deserves. If you're serious about organic growth, let's start a conversation.
Book a Discovery CallOr email directly: hey@paulclarkeseo.com